Soft Skills Articles
Where All Good Speeches Begin
Some articles are linked to my posts but you can read full versions below
I like writing because it is a challenge
Some of my writing never sees the light of day
I don't always get it right
But when I do I publish into a speech or video presentation
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Branding – How Do You Appear on Facebook?
Facebook Branding – How Do You Appear on Facebook? Facebook Branding And Social Media Late to the party, many small and medium-size businesses are discovering Facebook as a tool for promoting and branding themselves. In the past few years, the term “branding” has been a hot business topic, created by the media hype around advertising […]
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Are You Genuine Authentic or Even Yourself ?
Are You Genuine Authentic or Even Yourself? Genuine Defined Have you ever heard of the term genuine, authentic or original, as it is applied to a person or their character? For the longest time whenever I came across those terms in spoken or written prose, I couldn’t quite grasp what the terminology meant. I took […]
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Branding and Marketing – How to Develop Good Mission Vision Statements
What’s Your Purpose Marketing guru Simon Sinek drove into us the adage, “People don’t buy what you do; they buy why you do it”. Apple is a very good example of this. Certainly there are many companies that make cell phones. However, it is Apple’s underlying mission and vision for all their products that attracts […]
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